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Reducing Churn

Data ScienceHierarchy of NeedsWin-backCancellationB2B RetentionBehavioural ScienceExperimentationAgentic AICACGrowthRetention-Led GrowthIncrementalityCase StudyCross-sellAcquisitionReducing ChurnARPUCRM MarketingNPSCustomer DataAIEpisode SummaryChatGPTChurn RateCustomer Lifetime ValueTacticsGamificationPersonalisationCommunityUpsellMeasurementDouble ProfitsOnboardingRetention MarketingMoments of TruthCustomer LoveOptimisationValue RealisationEarly LifeOrganisation
Reducing ChurnReducing Churn
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Episode 45 - Cross Functional Retention
Apr 18, 2025

Episode 45 - Cross Functional Retention

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 44 - The Hidden Cost of Reactive Retention
Apr 11, 2025

Episode 44 - The Hidden Cost of Reactive Retention

Tom Burrell
Reducing ChurnReducing Churn
+2+2
Episode 42 - Catch Up?
Mar 28, 2025

Episode 42 - Catch Up?

Tom Burrell
Retention-Led GrowthRetention-Led Growth
+2+2
Episode 41 -  Identifying Churn Early Warning Signs
Mar 21, 2025

Episode 41 - Identifying Churn Early Warning Signs

Tom Burrell
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