The Retention Blueprint

Organisation

Data Science Hierarchy of Needs Win-back Cancellation B2B Retention Behavioural Science Experimentation Agentic AI CAC Growth Retention-Led Growth Incrementality Performance Benchmarks Case Study Cross-sell Deliverability Acquisition Reducing Churn ARPU CRM Marketing NPS Customer Data AI Episode Summary ChatGPT Churn Rate Customer Lifetime Value Tactics Gamification Personalisation Community Upsell Data Protection Measurement Double Profits Onboarding Retention Marketing Moments of Truth Customer Love Optimisation Value Realisation Early Life Organisation Customer Experience

Moments of TruthMoments of Truth

+2+2

Episode 69 - Your Retention Organisation Optimisation Checklist: Why It Matters and How to Do It

Episode 69 - Your Retention Organisation Optimisation Checklist: Why It Matters and How to Do It

Hierarchy of NeedsHierarchy of Needs

+6+6

Episode 54 - Catch Up?

Episode 54 - Catch Up?

Agentic AIAgentic AI

+2+2

Episode 53 - Agentic AI Part 3: Organisation

Episode 53 - Agentic AI Part 3: Organisation

Reducing ChurnReducing Churn

+2+2

Episode 45 - Cross Functional Retention

Episode 45 - Cross Functional Retention

The Retention Blueprint

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