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Featured Posts

Data ScienceData Science

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Episode 16 - How To Prioritise Your Data Science Efforts

CancellationCancellation

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Episode 17 - Leveraging Customer Data to Identify & Act on Drivers of Churn

Episode 18 - Boost Profits, Cut Churn & Maximize Growth

CancellationCancellation

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Episode 17 - Leveraging Customer Data to Identify & Act on Drivers of Churn

Data ScienceData Science

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Episode 16 - How To Prioritise Your Data Science Efforts

Retention-Led GrowthRetention-Led Growth

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Episode 15 - Why Customer Data Is the Key to Retention-Led Growth

GrowthGrowth

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Episode 14 - When to Double Down on Customer Retention

Customer Lifetime ValueCustomer Lifetime Value

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Episode 13 - How Improving Retention 5-10% Can Double Profits

Episode 12 - Summary of Episodes Seven to Eleven

AIAI

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Episode 11 - Generative AI and Retention Marketing

Cross-sellCross-sell

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Episode 10 - How to Grow Average Revenue Per User

CancellationCancellation

Episode 9 - Mastering the Cancel Journey

Behavioural ScienceBehavioural Science

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Episode 8 - The Science of (CRM) Marketing Creativity

CRM MarketingCRM Marketing

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Episode 7 - Becoming Embedded in Customers' Lives