The Retention Blueprint

📩 Actionable retention insights: proven frameworks, real-world case studies and techniques that stand up in the boardroom.

Featured Posts

Behavioural ScienceBehavioural Science

+9+9

Framework 1 : Retention is an Ecosystem + T-Mobile Case Study

Framework 2: Base Management & Lifecycle + Duolingo Case Study

Amazon AWS Podcast Appearance

Framework 3 : Moments of Truth & behavioural drivers - Case Studies from Netflix, Amazon & LinkedIn

Framework 3 : Moments of Truth & behavioural drivers - Case Studies from Netflix, Amazon & LinkedIn

Amazon AWS Podcast Appearance

Episode 82 - CRM creates leverage, but base management determines outcomes

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Framework 2: Base Management & Lifecycle + Duolingo Case Study

Reducing ChurnReducing Churn

+7+7

Episode 81 - The reasons retention breaks in large organisations

Behavioural ScienceBehavioural Science

+9+9

Framework 1 : Retention is an Ecosystem + T-Mobile Case Study

Hierarchy of NeedsHierarchy of Needs

+2+2

Episode 80 - What Drives Retention

MastermindMastermind

+1+1

Episode 79 - Missed These?

CRM Marketing Pressure? Scroll for your one-evening solution.

Episode 78 - Martech for 2026

Reducing ChurnReducing Churn

+2+2

Episode 77 - The Four Reasons Your Customers Churn

MastermindMastermind

+1+1

Episode 76 - Do You Want to Be a Retention Mastermind?

CRM MarketingCRM Marketing

+2+2

Episode 75 - Emotion by Design: The Power of Small Details in CRM UX

Black Friday pressure? Scroll for your one-evening solution.

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